week 4 EOC what's the different between marketing and advertising

See a lot people think that marketing and advertising is the same, but really it’s not. Marketing is a philosophy, an attitude, and a perspective. That is a plan that brings buyers and seller together to figuring out the needs and wants, and making products that correlate with consumer desires. “Marketing can occur even if an exchange does not occur” pg4 MKTG Advertising is any form of impersonal paid communication announcement of a persuasive message by an identified sponsor. The different between marketing and advertising is marketing to bring merchants and consumers together and Advertising is to get the people to buy the product.